View Insight of the Form
Our new View Insight feature allows you to track and analyze how your forms are performing directly inside the app. With these insights, you can better understand customer behavior, optimize your forms, and improve conversions.
Insgights of a form help you:
Identify which forms perform best.
Optimize design for the most-used devices and browsers.
Discover where your users are located and what language they prefer.
Track traffic sources (ads, social media, search engines).
How to access form Insights
Open the app > click Forms > see the form list
Click on Insights of the form under Action column

Insights Dashboard Overview
When you open a form’s insights, you’ll see several sections with key performance data:
1. Top Summary
Submissions: Total number of completed form entries.
Example: 2 submissions in the last 7 days means 2 customers filled out the form completely.
Visits: How many times the form was opened or viewed.
Example: 18 visits show that 18 users saw the form, but not all submitted.
Unique visitors: Number of distinct users who viewed the form.
Example: 2 unique visitors = 2 different people visited, some may have revisited multiple times.
Unique respondents: Number of distinct users who submitted.
Example: 1 unique respondent means only 1 user submitted the form, possibly multiple times.

2. Trends (Charts)
Submissions Chart: Shows submission trends over time.
Example: You received 1 submission on Sept 24 and 1 on Sept 26, but none on other days.
Visits Chart: Shows how many times the form was viewed each day.
Example: 8 visits on Sept 24, fewer on later dates. This may mean Sept 24 had higher traffic or promotion.

3. Devices
Shows which devices visitors used to access the form.
Example: 15 users on desktop, 5 on mobile. If mobile is low, consider optimizing your form for small screens.

4. Browsers
Breakdown of which browsers visitors used.
Example: Most users used Chrome (11), followed by Safari (5). This helps test compatibility.
5. Countries
Shows where your visitors are coming from.
Example: 15 visitors’ countries could not be detected, but 4 are from the US and 1 from the Philippines.
This can help you decide if localization or translations are needed.
6. Operating Systems
Identifies whether visitors use Windows, iOS, Android, or Mac.
Example: 15 users on Windows, 5 on iOS. If you have many mobile users, ensure the form loads quickly on iOS/Android.
7. Languages
Shows the detected browser language of visitors.
Example: 20 users had their browser set to English, 0 for other languages. This means English works fine, but you may add translations if expanding globally.
8. Time Zones
Displays visitors’ time zones.
Example: Most users were in Asia/Singapore (9), some in America/Chicago (4). This helps you time your campaigns better.
9. UTM Sources
Tracks how users reached your form.
Example: All 20 visits show “None,” meaning no UTM tracking was set. If you run ads, adding UTMs will show whether visits came from Google, Facebook, or Instagram.
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